The international denim brand Pepe Jeans London is set to unveil a new global ad campaign for Spring/Summer 2012. As customary, the label mixes basic styles with Londonish edgy streetwear. So, to give you a foretaste of what the summery collection is going to be like, I have dig out that preview above. If you want to sneak a peak at the entire looks, stay tuned as I gonna upload the S/S 2010 lookbook in a few days. Be curious.